“Smart” towns are towns that enhance their existing strengths and assets though creative thinking and by embracing innovation through the collaboration, communication and co-operation of local authorities, the business community and civic organisations.
in 2019 Enniscorthy received its Smart town status and Designbytes were asked to development its brand identity and logo design.
The logo features individual abstract building blocks, coming together to form a greater strength, symbolic of the individual groups in the town working together to achieve unification.
Branding, Logo Design